Check out the latest home on the Liz Moore and Associates’ online contest, Guess the Price, and you could win a free lunch at  Opus 9.  Playing is easy!  Go to www.lizmoore.com/guess , check out the featured home and submit your guess for what you think the list price will be.  Can you price it like a pro?

The Liz Moore Insider is the corporate blog for Liz Moore & Associates.  Designed by Liz and her marketing team to serve as a library of resources, tools, and ideas for our agents and staff, the Liz Moore Insider offers a “sneak peak” into our company and culture.  To schedule a confidential interview or to request information about a real estate career with Liz Moore & Associates, you can reach Liz at liz@lizmoore.com, or Lynnette Tully, our Chief Online Strategist, at lynnettetully@lizmoore.com.  Or, call us any time at 757.873.2707 in Newport News, or 757.645.4106 in Williamsburg.

Social networking has enhanced our lives personally and professionally for a few years now.  It is funny to think about that fact that these principals have always been in place, we just used different tools!

Enjoy,
Lynnette

 The Liz Moore Insider is the corporate blog for Liz Moore & Associates.  Designed by Liz and her marketing team to serve as a library of resources, tools, and ideas for our agents and staff, the Liz Moore Insider offers a “sneak peak” into our company and culture.  To schedule a confidential interview or to request information about a real estate career with Liz Moore & Associates, you can reach Liz at liz@lizmoore.com, or Lynnette Tully, our Chief Online Strategist, at lynnettetully@lizmoore.com.  Or, call us any time at 757.873.2707 in Newport News, or 757.645.4106 in Williamsburg.

Check out the latest home on the Liz Moore and Associates’ online contest, Guess the Price, and you could win a free lunch at  Opus 9.  Playing is easy!  Go to www.lizmoore.com/guess , check out the featured home and submit your guess for what you think the list price will be.  Can you price it like a pro?

The “hint” for this contest is “overlooking the 18^th green and clubhouse”.

The Liz Moore Insider is the corporate blog for Liz Moore & Associates.  Designed by Liz and her marketing team to serve as a library of resources, tools, and ideas for our agents and staff, the Liz Moore Insider offers a “sneak peak” into our company and culture.  To schedule a confidential interview or to request information about a real estate career with Liz Moore & Associates, you can reach Liz at liz@lizmoore.com, or Lynnette Tully, our Chief Online Strategist, at lynnettetully@lizmoore.com.  Or, call us any time at 757.873.2707 in Newport News, or 757.645.4106 in Williamsburg.

So, are you an HGTV addict?  Do you fancy yourself a real estate “insider?”  Then, try your luck on “The Liz Quiz” at www.WYDaily.com.   Liz poses a new real estate related question every week – just log onto WYDaily.com and look for the “Liz Quiz” button at the top of the page.  It will take you to a multiple choice question, and give you the answer after you press “submit!”  Whether your answer is right or wrong, your email address will be entered to win a great prize (free car washes at Buggy Bathe, gift cards to Opus 9, gift basket from Yankee Candle to name a few).  You can play every week…Good Luck!

The Liz Moore Insider is the corporate blog for Liz Moore & Associates.  Designed by Liz and her marketing team to serve as a library of resources, tools, and ideas for our agents and staff, the Liz Moore Insider offers a “sneak peak” into our company and culture.  To schedule a confidential interview or to request information about a real estate career with Liz Moore & Associates, you can reach Liz at liz@lizmoore.com, or Lynnette Tully, our Chief Online Strategist, at lynnettetully@lizmoore.com.  Or, call us any time at 757.873.2707 in Newport News, or 757.645.4106 in Williamsburg.

Check out the latest home on the Liz Moore and Associates’ online contest, Guess the Price, and you could win a free lunch at  Opus 9.  Playing is easy!  Go to www.lizmoore.com/guess , check out the featured home and submit your guess for what you think the list price will be.  Can you price it like a pro?

The Liz Moore Insider is the corporate blog for Liz Moore & Associates.  Designed by Liz and her marketing team to serve as a library of resources, tools, and ideas for our agents and staff, the Liz Moore Insider offers a “sneak peak” into our company and culture.  To schedule a confidential interview or to request information about a real estate career with Liz Moore & Associates, you can reach Liz at liz@lizmoore.com, or Lynnette Tully, our Chief Online Strategist, at lynnettetully@lizmoore.com.  Or, call us any time at 757.873.2707 in Newport News, or 757.645.4106 in Williamsburg.

One of the biggest shifts we are seeing online is a move from social media to visual social media.  With sites like Pinterest, Instagram and YouTube gaining ground everyday, our culture is gravitating toward a more fast paced, visual, way of sharing information.  Yes, content is still king.  However, we need to start making our content more visually appealing.

A recent article by social media consultant and founder of Socially Sorted, Donna Moritz, gave us some fascinating  facts about visual media and ways to engage in 2013.

Did you know…?

- Facebook photos generate 53% more likes than the average post.

- Pinterest is now the 4th largest driver of traffic worldwide.

- Instagram passed up Twitter in August of this year for daily active mobile users.  An 8 fold increase in 6 months!

- YouTube passed 4 billion video views daily.

Start small.  If Facebook is part of your online marketing strategy, make sure you are using photos and images.  Make it a goal to begin to use Pinterest or Instagram this year.  If all of this has you feeling a little overwhelmed, pick one form of social media and master it visually before you move on to something else.  There is no question that having an online presence is a must, but we must be smart in staying with the market trends.

~Lynnette

These couple of “quiet” days in the office in between Christmas and New Year’s Eve should be used to get yourself organized and ready to go for 2013.  One way to really put this time to good use is to update all of your online profiles.  It sounds like a simple, trivial task…but trust me, it is so important!  Is Facebook, Twitter, Pinterest, YouTube, Tumbler, Instagram, etc. part of your online marketing strategy?  Make sure you aren’t making these 6 common profile mistakes:

1. Outdated or Inaccurate Information - Do you have a new photo?  Have you started a blog?  Or changed companies?   Make sure all of your info is correct.

2.  Too Generic – Make sure you are setting yourself apart from your competition.  Use specific geographic tags, talk about areas you specialize in, include client testimonials.

3.  Cut the Fluff – Don’t use phrases like “#1 Agent in the City”.  Instead, use statistics to prove why you’re the best.  For example “85 % of my listings in 2012 sold in less than 15 days”.

4.  Lacking the Basics – This may sound like a no brainier, but there are tons of agents out there who don’t list their web address on their Facebook Business Page, or are missing contact information on their blog.  Make sure all of the basics are covered…everywhere.

5.  Not Responding to Leads – This may also sound like a no brainier, but make sure you are responding to and interacting with people, even when they aren’t asking a specific question about a specific property.

6.  Not Having an Online Presence – If you aren’t present online, you are missing a HUGE opportunity to be found.  Start basic.  Facebook is a great tool for beginners ..then work your way up to other platforms like YouTube, Word Press and Instagram.

Here’s to starting 2013 off on the right foot!

~Lynnette

The Monticello Woods Site Team took a field trip to the new model home last month, to get a tour of “work in progress” by the builder, Doug Harbin of Wayne Harbin Builder, Inc.  It was a great opportunity for Doug to demonstrate all of the energy efficient features of the home before sheetrock was installed.  The new model is a Savannah – a 3 bedroom one story with an open floor plan and a bonus room above the garage…all for only $475,000.  We’re shooting for a grand opening on Valentine’s Day, 2013…*if* it doesn’t sell before it’s completed!

Monticello Woods is centrally located just off the Monticello corridor, in the heart of town and one of the most desirable locations in the County.  The neighborhood is just minutes to shopping and all conveniences, as well as the Mid County park complex (home to Kidsburg, walking trails and lighted athletic fields), the Williamsburg National Golf Course, and the Virginia Capitol Bike Trail.  The community, which borders historic Powhatan Creek, also features 50 acres of community property, including its own clubhouse and pool, hiking trails, and several ponds.

The Liz Moore Insider is the internal  blog for Liz Moore & Associates. It was designed by Liz and her marketing team for our agents and staff, to serve as a library of resources, tools, and ideas.  Also, for our clients, prospective clients and others, it offers a “sneak peak” into our company and culture. For a confidential interview, you can reach Liz at liz@lizmoore.com, or Lynnette Tully, our Chief Online Strategist, at lynnettetully@lizmoore.com.  Visit our other virtual offices at The Savvy Real Estate Investor, The Savvy Senior, Ask a Guru, Get the Dirt, Williamsburg Neighborhoods, Liz Moore Military Team.  Or, call us any time at 757.873.2707 in Newport News, or 757.645.4106 in Williamsburg.

Take a look at what our clients are saying about us!

Thank you to Brian Lytle for treating us to an afternoon with a wonderful videographer, James Schuler of iCandy Multimedia, to share some client testimonials this month!  We’ll be posting these to our YouTube channel, to lizmoore.com, and sharing with the agents to post to their websites and blogs, as well.  And, thank you to our favorite clients for their willingness to be “caught on film!”  It was a fun afternoon, and we look forward to doing it again in the first quarter of 2013.  This one is Bill and Connie Lippman, who recently sold their home on West Landing in Kingsmill with Diane Beal…

The Liz Moore Insider is the internal  blog for Liz Moore & Associates. It was designed by Liz and her marketing team for our agents and staff, to serve as a library of resources, tools, and ideas.  Also, for our clients, prospective clients and others, it offers a “sneak peak” into our company and culture. For a confidential interview, you can reach Liz at liz@lizmoore.com, or Lynnette Tully, our Chief Online Strategist, at lynnettetully@lizmoore.com.  Visit our other virtual offices at The Savvy Real Estate Investor, The Savvy Senior, Ask a Guru, Get the Dirt, Williamsburg Neighborhoods, Liz Moore Military Team.  Or, call us any time at 757.873.2707 in Newport News, or 757.645.4106 in Williamsburg.

A great time was had by all at the “Party on the River” at River’s Bend last Friday afternoon!  Gracious hosts Jeff and Missie Fisher built a bonfire on their riverfront lot, and took agents on boat rides to view the available lots on the Chickahominy River and Uncle’s Neck Creek.  Listing agents Deelyn Neilson and Susan Krancer served adult beverages and h’ors doeuvres by the Culinary Connection.  Agents also toured Ron Curtis’ beautiful creekfront spec home, offered at $1,200,000.  Check out available lots (and spectacular views!) and preferred builders at lizmoorewaterfront.com – and don’t forget to watch the video!

River’s Bend at Uncle’s Neck is a 350-acre community, situated on the Chickahominy River in James City County, features 35 home sites, carefully sited on three to eight acre lots. The development was designed to include 150 acres of protected, natural wildlife sanctuaries with tidal marshes and woodlands dedicated to the Williamsburg Land Conservancy.  Residents have direct access to navigable waters of Uncle’s Neck Creek and the Chickahominy River while living only 20 minutes from Colonial Williamsburg and 40 minutes from Richmond, Virginia.

The Liz Moore Insider is the internal  blog for Liz Moore & Associates. It was designed by Liz and her marketing team for our agents and staff, to serve as a library of resources, tools, and ideas.  Also, for our clients, prospective clients and others, it offers a “sneak peak” into our company and culture. For a confidential interview, you can reach Liz at liz@lizmoore.com, or Lynnette Tully, our Chief Online Strategist, at lynnettetully@lizmoore.com.  Visit our other virtual offices at The Savvy Real Estate Investor, The Savvy Senior, Ask a Guru, Get the Dirt, Williamsburg Neighborhoods, Liz Moore Military Team.  Or, call us any time at 757.873.2707 in Newport News, or 757.645.4106 in Williamsburg.